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New License Plate Designs Unveiled

Des Moines, Iowa  — Officials have unveiled three new options for the state-issued license plates for Iowa motorists.

Governor Kim Reynolds says her office and several state agencies provided input to the graphic designers in the Iowa D-O-T who were responsible for coming up with the three alternatives.

The current Iowa license plates have been in use since 1998. They’re blue and white and feature a city and country image. One of the new options is red, white and blue — the colors of the state flag — and includes the image of the eagle that’s in the center of the flag. The design has been dubbed: “Flying Our Colors.”

Another plate design option is called “The Great Wide Open” and has a graphic image of a summer landscape. The third design is called “City and Country Reboot” and has silhouettes of the Des Moines skyline, a barn, a grain silo and a wind turbine.

New plates with a new design will start being issued sometime next year. “Specialty” license plates and plates with a collegiate design will not be changed.

Iowa State Fairgoers are being allowed to vote on the designs in the DOT’s booth at the fair.  Voting is also available online at the Iowa DOT website.

Here at KIWA, we’d like to know what YOU, our northwest Iowa neighbors, think of the new license plate designs.  Please go to the Opinion Poll at the lower right of the main page at, and make your preferences known.

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