Sheldon, Iowa — The Sheldon Chamber & Development Corporation held their annual meeting Thursday noon at the Crossroads Pavilion Event Center.
Sheldon Development Director Curt Stouth says Thursday’s meeting was the first large in-person gathering the SCDC has held since before the start of the pandemic. Strouth took the opportunity to talk about some of the things the SCDC has been able to accomplish over the past year, both in spite of and due to, the pandemic. He says there were a number of promotions done by the SCDC that were designed to get cash flowing into the local businesses when many types of businesses were forced to close or radically change the way their business operated. The first was a promotion called “Comeback Cash.”
Strouth says the SCDC followed “Comeback Cash” with a promotion called “Receipts for Sheldon Dollars.”
He says the SCDC also came up with a plan to put cash into the hands of businesses that had been forced to temporarily close during the pandemic.
Strouth says there was one traditional holiday promotion that experienced fantastic success late last year.
Strouth says that, due to the ability of Sheldon businesses to pivot to new ways of conducting business, along with the promotions from the SCDC, Only one Sheldon business was forced to go out of business due to the pandemic. And while one business is still too many, that’s a far lower number than many other communities.