IARN — Beck’s, the largest family-owned retail seed company and third-largest seed brand in the United States, announced a territory expansion into the state of Nebraska on Oct. 27. The expansion added over 15 million acres of corn and soybeans to Beck’s marketing area, bringing their total reach to 75 percent of the corn and soybean farmers in the U.S. With this continued growth, even more farmers will have access to the world’s most diverse genetics and traits and a culture founded in faith and dedication to helping farmers succeed.
“We’re so excited to plant roots in the Cornhusker state,” Scott Beck, president of Beck’s, said. “When we move into new territories, we want to have the right people in place, quality products, and innovative technologies to serve farmers at a local level. Since our beginning, we’ve put a strong emphasis on doing the right thing for farmers. It’s a one-on-one, personal relationship that still stands at the center of everything we do.”
Founded in 1937, Beck’s is in its fifth generation of family members who work in the business. Throughout its lifespan, Beck’s has continued to grow, adding new sales territories, new facility locations, and new employees. Recently, Beck’s purchased a seed distribution and processing facility in Coon Rapids, Iowa in order to support Nebraska farmers more easily. Additionally, Beck’s will utilize facilities in Beaman, Colfax, and Mt. Pleasant, Iowa, to support seed distribution and customer service.
“Beck’s has maintained their independence as a family-owned seed company, and their motto, Farmer’s At Heart, holds true in their commitment to helping farmers succeed,” Jon Abrahamson, a fifth-generation farmer of Axtell, Neb., said. “Beck’s will give Nebraska farmers the diversity in products that no other company can provide.”
Beck’s infrastructure is fully equipped to support this measure and welcomes three industry veterans from Nebraska to help do so. Mark Pieper of Lincoln joins Beck’s as a regional business manager, while Mark Dickey of Grand Island and Tony Babe of Gretna will serve as area team leaders for the new territory. Beck’s is committed to adding more locally specialized employees and farmer-dealers to provide Nebraska farmers with exceptional service as it continues to grow.
Beck’s also plans to introduce Practical Farm Research (PFR) to Nebraska farmers through its extensive network of PFR sites. PFR helps farmers find new ways to manage their farms better and increase their return on investment. Along with current testing, Beck’s proprietary Genetic Choice Trials program is product-focused research that provides farmers with a peek behind the genetic germplasm curtain. Nebraska farmers will be able to see how Beck’s products are tailored to perform in local growing conditions.
For more information about Beck’s products, services, and dealer network, visit www.beckshybrids.com or call (800) 937-2325.
Story courtesy of the Iowa Agribusiness Radio Network.
Image Courtesy of Beck’s Hybrids
